Commercial Sales
Why Your Entire Dealership Must Be Integrated Into the Commercial/Fleet/Government Sales Process
An integrated commercial sales process creates lasting customer loyalty, strengthens every department, and protects your dealership from costly turnover. When senior leadership drives the process, your Commercial, Fleet, and Government business becomes sustainable, scalable, and deeply rooted—regardless of who retires or moves on. Learn how to take control today.
The Two-Edged Sword of Hiring “Book of Business” Salespeople: Will it Help or End in Frustration?
Hiring book of business salespeople in Commercial Fleet & Government can accelerate growth—but it also brings major risks if expectations and infrastructure are not aligned. Learn the two-edged sword of relying on “portable customer bases” and why strong Fixed Ops support is essential to keep your best talent long-term.
Why Setup Fails in Commercial Fleet & Government Automotive Departments
Setting up a Commercial Fleet & Government department often fails because leaders enter with retail expectations and retail KPIs. Commercial success requires process management, long-cycle tracking, and specialized KPIs. This post breaks down the core reasons setups fail—and how proper expectations ensure long-term success.
